Should you switch from freelancing to selling products?

Should you switch from freelancing to selling products?

One of my coaching clients recently asked me, ‘Should I switch from selling services to selling info products? I’ve seen you and a lot of other service-based entrepreneurs do this and I’m worried that services are dying out and that the real money is in infoproducts.’

I was so shocked by this that I asked if I could turn my answer into an email for my entire community to see. If you’ve ever asked yourself if you should start selling products instead of services, this email is for you.

First, I want to let you in on a little secret:

I haven’t stopped selling services.

Even though I sell ebooks and courses for brand & web designers, I’m still working one-on-one with clients and I still sell my design services- I’ve just temporarily removed them from my website because I’m booked for the rest of the year and my soonest availability is February 2017. There’s no point advertising design services that aren’t available at the moment, so I removed them from my site for now.

10 Things Designers Need To Streamline

10 Things Designers Need To Streamline

When I first started my design business, I thought the only thing I had to do was design (and be good at it).

Boy was I surprised when I realized everything else I had to do to keep my clients happy and keep myself sane. I couldn't just design- I needed to have a smooth client onboarding process, create intro packets, welcome packets and goodbye packets, use a project management tool, streamline my project wrap-up process and more.

And then there's the mundane tasks that ALL business owners have to deal with like organizing paperwork and desktop files, scheduling social media and email marketing.

My Step By Step Web & Graphic Design Process

My Step By Step Web & Graphic Design Process

Sometimes, designers, artists and makers like to create freely and not follow a system. 

If you're painting something for your bedroom wall then sure, go ahead. Don't stick to a process, just go with the flow!

But if you're running a business and working with clients, you need a process. 

WITHOUT a clever design process in place:

  • Clients become confused because they don't know what's coming up next or what their designer needs from them.
  • The projects goes on much longer than the designer anticipated.
  • The client gets frustrated with the designer.
  • The designer becomes frustrated with his/her work and kiiiiinda wishes they were back at their day job.
  • The client never works with the designer again because the whole process was exhausting and unorganized.

3 silly myths about Squarespace SEO

3 silly myths about Squarespace SEO

Lately, I've been getting a lot of questions about Squarespace and SEO. Bloggers and small business owners are loving how simple and fun it is to create beautiful websites using Squarespace, but they're not sure if switching to Squarespace will jeopardize their SEO.  

I get it. There are lots of Squarespace myths out there that would put me off too if I didn't know they were false. 

Many people badmouth Squarespace SEO before researching it, which a total recipe for disaster. I see myths floating around Facebook groups and other blogs that make me cringe because I know from research and experience that they aren't true. 

9 Ways To Streamline Your Social Media Profile & Attract More Clients

9 Ways To Streamline Your Social Media Profile & Attract More Clients

Your social media profiles are more powerful than you think. 

At the moment, your social profiles probably have a few words about what you do and a link to your homepage, right?

But you can do so much more with your profile than that. 

Think about it: the more you grow your social following, the more people will start visiting your profile every day. These people are potential subscribers, clients and customers, so you need to strategically lead them where you want them to go. 

Without a streamlined profile, you're losing countless potential clients every day. 

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