How I Went From Zero Clients To Fully Booked For Six Months

How I Went From Zero Clients To Fully Booked For Six Months

I went traveling… and came home to zero clients.

Yep - zero. Nada. Not even a small project.

Because I had been busy traveling through Thailand, I hadn't put any time or effort into promoting my services and booking clients for when I returned to the UK.

I just hoped clients would find me. 

I hoped people would refer clients to me.

Boy oh boy was THAT a mistake. 

Fear and panic quickly set in.

How I was going to pay my bills if I couldn't get clients fast??

And how was I going to pay for my next travel adventure? (Which I had already booked a flight for!)

Watch the video below or keep reading to learn four things I did to go from zero clients to fully booked for six months!

27 Ways To Find Clients On Social Media

Over the last few weeks, I wrote about 12 myths freelancers believe about social media marketing and why it probably hasn't worked for you yet. (I also made this cute Social Media Action Plan to help you plan your marketing strategies! You can download it here.)

Today, I'm rolling with that theme. But instead of talking about myths or things that have stood in your way of social marketing domination, I want to give you concrete actions you can take to find clients on social media and keep your business ticking. 

27 actions to be exact. 

Here's Why Your Social Media Marketing Hasn't Worked So Far

Here's Why Your Social Media Marketing Hasn't Worked So Far

Does this sound familiar?

You signed up to Buffer and scheduled a months worth of social media posts, but when they were sent out they barely got any attention.

You replied to tweets and Facebook posts that announced they were looking for someone with your skills, but none of them got back to you. 

You came THIS close to deleting your social pages and cancelling your Buffer plan because social media felt like a waste of your time.

You've always winged it and got clients through referrals, so maybe that will be enough to keep your business going?

If that sounds like you then I want you to know I understand where you're coming from. 

12 myths freelancers believe about social media marketing

12 myths freelancers believe about social media marketing

So you need to book more clients-- fast. You worry about money and how you're going to pay your rent next month. You see all these other freelancers getting booked out for six months but not you- your inbox is quiet and depressing. 

You get most of your clients through referrals from past clients or other freelancers, so you focus your efforts on trying to bring in more referrals. 

That's a good place to start, but as the saying goes- you shouldn't put all your eggs in one basket. 

Why I switched from Mailchimp to Convertkit

Why I switched from Mailchimp to Convertkit

So I know I don't usually write to you guys more than once a week, but I just had to share my recent experience with a very cool newsletter platform everyone is talking about.

By now I'm sure you guys know how nerdy I get over my tools and systems. I love, love, love how many fun and useful tools there are that make running a design business a little easier. In the past, I've written about my favorite invoicing tool (Pancake App), I've shared 21 ways you can automate your creative business and I've shown you the 10 major tools I use to freelance. 

Today, I'm talking content marketing tools. Namely, Mailchimp and Convertkit.