niche

If you’re multi-passionate, MUST you niche down?

 

If you’re multi-passionate, MUST you niche down?

Here’s what I’ve noticed among online entrepreneurs:

Often, your avoidance of niching down comes from your perception of what a niche is. I.e: a limit on your passion, creativity, and on your pool of potential clients.

So, here’s my challenge for you today…

If you change your perception of what niching down means, how will it change the results you get from your business?

If you can overcome the subconscious fears that fuel your resistance to niching down, how could it transform your income?

Tune in to this week’s episode to learn more.

You’ll learn:

  • If you’re multi-passionate, MUST you niche down?

  • The real reason you resist niching down

  • How to overcome your fear of choosing the wrong niche

  • The ONE mindset shift required to finally choose a niche

  • Why niching is not as limiting as you think

  • Why it’s OK to change your mind (and the healthy approach to pivoting your niche)

Click “play” on the player below to listen to the episode!

PS - Click here to join the waitlist for my mastermind, The Simple Business Builder. Niching down is 1 step in the simple 6-step framework. You’ll be the first to hear when doors open again in Spring 2024 and you’ll get a special bonus when joining! 

If you’re more of a self-study person, check out my online courses here.

Subscribe on Apple Podcasts, Google or Spotify.

Embracing Niching: A Guide for Multi-Passionate Entrepreneurs

Are you a multi-passionate entrepreneur grappling with the decision to niche down? In this SEO-optimized blog post for "should I launch a course," "passive income," or "courses versus services," we'll explore the myths surrounding niching down and how changing your perception can impact your business results.

Unraveling Niching Down Myths

  • Multi-Passionate Strength: Discover how being multi-passionate is an asset, and niching down isn't about limiting your passion but channeling it effectively.

  • Overcoming Resistance: Challenge yourself to change your perception of niching down. Explore how overcoming fears can positively impact your business results.

Podcast Highlights

  • Real Reasons for Resistance: Understand why you resist niching down and how it's often rooted in subconscious fears.

  • Practical Strategies: Learn how to overcome the fear of choosing the "wrong" niche and gain confidence in your decision-making.

  • The Key Mindset Shift: Explore the crucial mindset shift needed to choose a niche aligned with your passion and unlock your business's full potential.

Niching Is Empowering, Not Limiting

Contrary to belief, niching down is liberating. It helps you connect deeply with your audience, enhance offerings, and stand out in a crowded market.

Pivoting Your Niche: It's Okay!

Discover a healthy approach to changing your mind and pivoting your niche strategically without disrupting your business.

Conclusion: Empower Your Business with Niching

Being multi-passionate doesn't mean sacrificing focus. Niching down can amplify the impact of your diverse interests, attract the right clients, and elevate your income. Embrace the challenge, overcome resistance, and turn your multi-passionate nature into a strength for business success.

About Nesha

Hey there! I’m Nesha, 11-year traveling entrepreneur and host of The Simple Business Show. I teach women how to build a $5-10K/month online service business working just 3 days a week, so they can have the financial and time freedom to live the life they dream of.

Looking for more ways I can help you? Here they are:

1:1 Coaching: Work with me on an intimate level to take your business from where it is to where you want it to go.

Group Coaching Program: The Simple Business Builder: Learn to build a $5-10K/month online business working 3 days a week.

Organize & Automate - Join 1200+ students and learn how to organize your entire online service-based business in just two weeks (on the side of your regular routine!) so you can stop stressing and fall back in love with your business.

Simple Sales School - Learn how to get a consistent flow of clients so you can build the income & financial freedom you desire.

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More Episodes

 

Multi-Passionate? Here’s How to Pick a Niche You Won’t Get Bored Of

Multi-Passionate? Here’s How to Pick a Niche You Won’t Get Bored Of

Niching down. It's one of the ultimate debates in the world of online business.

Should you pick a niche? Or is that too restrictive?

What about if you're multi-passionate? You don't want to get bored of your niche. You don't want to feel trapped in one box forever when there are soooo many things you love to do.

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"Charge What You’re Worth” is BAD advice

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"Charge What You’re Worth” is BAD advice

“Charge what you’re worth” is meant to empower solopreneurs, but it often causes them to undercharge or overcharge. Stick with this video if you want to learn the key to charging the RIGHT AMOUNT.

This saying is thrown around the internet a lot but I couldn’t disagree more. Here are three reasons why:

01.

Your ideal client doesn't really care what YOU are worth. They care about the transformation your service provides, and what THAT is worth.

So if you get a lot of clients saying you're too expensive, take a look at your marketing message: are you speaking about the service itself, the deliverables, your years of experience, where you studied etc?

OR are you focusing on talking about the transformation your service creates for your client?⁠

Will your service help them get more sales?

More subscribers?

Those are examples of external transformations.

Internal: How does your client feel now compared to how theyll feel after your service? For example, they may fee

How will your service get them from where they are to where they want to be?

The more you can emphasize just how your client’s lives or businesses or whatever will transform after they work with you, the higher they will value your service. Because they’re not really buying a service from you. They’re investing in a transformation.

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The Simplest & Fastest Way to Attract More Clients? Pick a niche!

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The Simplest & Fastest Way to Attract More Clients? Pick a niche!

Looking for a simple way to attract more clients or sales? I’m going to show you how narrowing my niche helped me make over $278,000 & counting.

I help a lot of solopreneurs who are struggling to reach consistent 5k months and book clients consistently. And they all have one thing in common:

No niche!

Sound familiar? Maybe you’re a life coach who helps boutiques, freelance designers, dog walkers, accountants AND law firms.

Or maybe you’re a freelance artist who sells website design, photography, coaching AND copywriting.

Mistake:

When you try and speak to EVERYBODY, you speak to NOBODY.

You make NOBODY land on your website & think “this girl GETS ME, it’s like she’s in my head!!”

And that’s the kind of connection you need to make with your ideal clients & customers if you’re going to convince them to pay you hundreds or thousands of their hard-earned cash.

How To Niche Your Graphic Design Business

How To Niche Your Graphic Design Business

Have you ever thought about niching your design business? When done right, it's a great way to stand out from other graphic designers and win more clients.

The problem is, it's pretty scary! Saying no to most people in order to say yes to a few is daunting, to say the least.

But it can be life-changing for your business.

In this masterclass, I talk with special guest, Devan Danielle, about how to choose a niche for your design business. Watch the video below or continue reading to learn WHY you need a niche, how to find it, and how niching has done wonders for both of our businesses.

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