Niching down. It's one of the ultimate debates in the world of online business.
Should you pick a niche? Or is that too restrictive?
What about if you're multi-passionate? You don't want to get bored of your niche. You don't want to feel trapped in one box forever when there are soooo many things you love to do.
We've all heard the saying, 'a jack of all trades is a master of none', but did you know the full quote is 'a jack of all trades is a master of none, but oftentimes better than a master of one'?
Being multi-passionate is a good thing. I don't believe many of us are here to only ever do one job for the entirety of our lives.
That said, we still all know that businesses with a clear and specific niche gain momentum the fastest, grow an audience the fastest, and typically earn the most income.
So is there a way for multi-passionate business owners to niche down without feeling trapped?
I discuss this with my course student, Anna, in my latest podcast episode!
Click here to tune in on my blog or listen on Spotify, Apple Podcasts or Google.
You'll learn:
• Why you should build a brand, not just a business (and why temporarily niching down is a smart way to build it)
• How to pick a niche when you're multi-passionate & why it doesn't mean you have to stick with it forever
• Why Anna was told she wouldn't live past the age of 27 & how that changed her perspective on niching
Click “play” on the podcast player below to tune in!
About Anna
Anna is a student in my course, Simple Sales School. She designs standout brands for authors so they can connect and interact with their readers.
About Nesha
Hey there! I’m Nesha, host of The Simple Business Show. I teach creatives how to build profitable online businesses without the hustle and crazy work hours so they can live the freedom-filled lifestyle they dream of. When I’m not working, you’ll find me sipping caramel macchiatos at Starbucks, reading personal growth books, or traveling the world with my backpack and my laptop!
Looking for more ways I can help you? Here they are:
Organize & Automate - Join 1200+ students and learn how to organize your entire online service-based business in just two weeks (on the side of your regular routine!) so you can stop stressing and fall back in love with your business.
Simple Sales School - Learn how to get a consistent flow of clients so you can build the income & financial freedom you desire.
Subscribe & Leave A Review!
If you enjoyed this episode, you can show your support by leaving a review, subscribing, or sharing your biggest takeaways on your Instagram story! Just remember to tag me @neshawoolery so I can see it.
Here’s how to subscribe and review the show:
Subscribe on your favourite podcast platform: iTunes, Google, Spotify or Youtube.Click here to open this show in iTunes and leave a five star rating and review.
