What if you need to make six figures to live the lifestyle you crave? Maybe you want to retire your husband from his soul-sucking day job? Take the vacations you want? And just feel safe and secure?
I want to tell you it is totally achievable. You have GOT this.
But here's the thing:
You can't make six figures without organizing your business first. In fact, if by some miracle you DO, you'll be wishing you hadn't.
To make six figures from your service-based business, you'll need to do one of these two things:
Raise your pricing
Take on more clients
Either way, you need streamlined, simple business systems and processes to pull it off without driving yourself mad or disappointing your high-paying clients.
Let’s start by discussing charging premium prices.
If you want to charge premium prices, (eg. 12 x $8k for your service = about $100k), then you'll need to provide a premium client experience. Your client process needs to be smooth, simple and efficient from the moment a potential client reaches out to the moment you part ways.
Managing your projects through back and forth emails.
Always losing files and feedback or forgetting parts of your process.
Ending the project without providing ongoing support.
Forgetting to follow up and check in with your client.
... You're not qualified to charge premium prices.
A premium price should come with TOP quality customer service. You wouldn't be happy if you bought a Vera Wang wedding dress but you were treated like you'd bought a high street knockoff, would you? The same thought applies to your business.
You’re going to end up with very disappointed clients if you charge top dollar but your process is messy and amateurish.
I know I personally have put up with a messy process from freelancers who were low priced, because that’s what I expect. But when I pay thousands? I don’t just expect a great final product. I expect professionalism - and that is measured by only 3 things in your clients mind: your processes, organization and customer service.
Maybe you're reading this and thinking... "My target market won't pay premium prices but I still want to reach six figures, Nesha!!"
Then girl, I've got you. Instead of charging premium prices, you'll need to take on more projects. (Eg. Let’s say 50 website copywriting clients x $2k = $100k.)
More From This Episode
Want to learn what to do if you don’t want to charge premium prices? Click play on the podcast player below to listen to the full podcast episode!
More From Nesha
Hey there! I’m Nesha, the host of The Simple Business Show. I teach solopreneurs how to organize and simplify their business so they can do less and earn more. When I’m not podcasting or helping my course students, you’ll find me sipping caramel lattes in Starbucks, binge-watching This Is Us or traveling the world with my backpack and my laptop!
Looking for more ways I can help you? Here they are:
Organize & Automate - Use my premium course to organize your entire service-based business in just two weeks (on the side of your regular routine!) so you can stop stressing and fall back in love with your business.
1:1 Coaching: Podcasts can only help you so much. Sometimes you need to talk to a real human who isn’t as close to your business as you and can offer fresh insight on where you’re going wrong and what you need to do next. Click through to book a 90 minute power session with me. Get ready for a seriously big breakthrough, girl.
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