From Newbie Freelancer to 6-Figure Design Studio, with Amy Kuo

 

If you…

  1. Are currently at a 9-5 job that completely drains you and you dream of starting your own online business

  2. You’re in your first few years as a freelancer but you’re struggling to book clients, or

  3. You book enough freelance clients and you’re ready to scale to six figures (without burnout)

… Then this episode is perfect for you, because today’s guest has navigated all of those situations!

In this interview, my student Amy Kuo walks us through her journey from being employed by Disney, to losing her job and becoming a struggling freelancer, to then turning that freelance business into a six figure design studio.

Amy and I discuss:

  • What to do when you hate your 9-5 job. Should you quit your 9-5 job and start a business?

  • What we would do differently if we could start our online businesses from scratch

  • Her journey from being employed at Disney to being her own boss (and the challenges that transition presented.)

  • How she went from newbie freelancer to six figure design studio.

  • Why overnight success is a myth.

  • Why streamlining your client process is one of the most underrated yet important things you can do for your business.

  • How Amy found ONE client that makes up about 50% of her income.

  • Amy’s thoughts on my courses.

  • And more!

Click “play” on the podcast player below to tune in!

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Timestamps

8:45 - How Amy’s mental health pushed her to give up her job and freelance full time 

12:45 - the challenges of going from employed to f time freelancer

20:52 - The hardest side of business when Amy first began

22:41 - How she got her first clients 

24:55 - How Amy dealt with the stress & emotions of starting of a business that wasn’t making money

30:04 - Overnight success is not real

35:26 - What Amy would do differently if she could go back in time and start her business again

37:00 - Why investing in yourself and your business is so important (O&A testimonial)

41:11 - Why Amy was hesitant to invest in my course, Organize & Automate (& why investing in your business in general feels so scary)



About Amy Kuo

I'm owner & creative director of Author Brand Studio (aka Author), a branding studio agency in Orlando, FL. We niche in brand strategy and brand design to help our clients tell their unique stories through unforgettable design and impactful strategy.

After beginning my professional career as a graphic designer and project manager at Disney, I started Author in 2018 after leaving my 9-5 due to a mental health crisis—with 0 clients and virtually no portfolio. However, I kept going and slowly built up Author to hiring our first part-time team member in 2020, reaching our first six-figure year in 2021, and who knows in 2022 and beyond!

Amy’s website

Amy’s Instagram


About Nesha

Hey there! I’m Nesha, host of The Simple Business Show. I teach creatives how to build profitable online businesses without the hustle and crazy work hours so they can live the freedom-filled lifestyle they dream of. When I’m not working, you’ll find me sipping caramel macchiatos at Starbucks, reading personal growth books, or traveling the world with my backpack and my laptop!

Looking for more ways I can help you? Here they are:

Organize & Automate - Join 1200+ students and learn how to organize your entire online service-based business in just two weeks (on the side of your regular routine!) so you can stop stressing and fall back in love with your business.

Simple Sales School - Learn how to get a consistent flow of clients so you can build the income & financial freedom you desire.


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Nesha Woolery

I build beautiful brands & websites for passionate entrepreneurs!