2024 business goals

My 2023 End Of Year Review (& how to do your own)

 

December: It’s that magical time of year when everyone starts thinking about the new year and setting goals.

But before you can make a plan of where you’re going, you need to know where you are. And that’s why I’ve always been a fan of creating yearly business reviews.

Today, I’m going to walk you through my new and improved way of creating an End Of Year business review, so that you can do yours without any guesswork of what exactly should be in it!

It will take you about 1 hour to complete your own review.

Each question is listed below, along with one answer from my very own review!

In this episode, you’ll learn:

  • How to create your own End Of Year Business Review

  • The most important metrics to track each month + year

  • What worked (and failed) behind the scenes in my business this year

  • How to use your last 12 months as a blueprint for making the next 12 months your best ever!

Click “play” on the player below to listen to the episode!

PS -

  1. If you want to feel more organized and less overwhelmed by your business in 2024, check out my online course, Organize & Automate. It’ll help you walk into 2024 with more time and less stress.

  2. Click here to join the waitlist for my mastermind, The Simple Business Builder. You’ll be the first to hear when doors open again in Spring 2024 and you’ll get a special bonus when joining!

Subscribe on Apple Podcasts, Google or Spotify.



It’s that magical time of year when everyone starts thinking about the new year and setting goals.

But before you can make a plan of where you’re going, you need to know where you are. And that’s why I’ve always been a fan of creating yearly reviews.

Today I’m going to walk you through my new and improved way of creating an End Of Year business review, so that you can do yours without any guesswork of what exactly should be in it!

It will take you about 1 hour to complete the review.

Each question is listed below, and I’ve added some of my own answers in case you’re curious to see behind the scenes of my online coaching + courses business!

Top 2023 wins - Here is where we start thinking of what went well because we want to start this planning session off with positivity.

  • I posted consistently 5x a week on Instagram. I developed boundaries on Instagram and followed people who made the app feel fun to open again. I set up a content batching system which made being consistent WAY easier. And I gained course sales, clients and over 1000 email list subscribers from Instagram!

Top 2023 challenges

  • Procrastination: I started leaving things til the last minute. Especially this podcast. Here’s what I started doing to break that habit: I began breaking tasks down into baby steps. The smaller, the better. I also stopped overestimating how much I could get done in a day, which helped me procrastinate less because I no longer felt like avoiding my todo list and the feeling of “being behind” that it gave me.

Good/Bad Habits

Bad:

  • Phone in bed and first thing in the morning

Good:

  • Daily gratitude

  • Daily walk, 4000 steps

How did I feel for most of the year?

  • Did you predominantly feel content? Happy? Stressed? Burnt out? Awareness of how you feel most often is the first step to changing it.

Top 3:

Top 3 best selling services/products

Top 3 sources of sales/clients

Top 3 sources of email list subscribers

Yearly Stats

Yearly revenue:

Yearly Expenses:

Yearly Take-Home Pay:

IG following:

IG weekly posts:

Email List:

Did I achieve my revenue goal & how does it compare to previous years? If not, what fell short?

Growth Tracker Review:

How many leads entered my email funnels each month? How many leads converted to sales each month?

  1. Funnel 1:

    1. Average # of monthly leads:

    2. Average monthly sales:

    3. Average monthly conversion rate:

Did my team members make a profit?

Team Member:

Role:

Profit for the year:

Productivity Review

What boosted productivity?

  • Personally, I enjoyed using my Productivity Planner to help me focus on priorities for the week and day.

What hindered productivity?

  • Renovating a boat, having a vlog and running a business are sometimes a struggle to balance

Any schedules/routines that were helpful?

  • Waking at 5:30-6am

Now go through each section and see what I can take into 2024!

  • For me, I definitely want to keep posting reels 5x a week, IG is still no.1 source of clients

  • Have a set week once a month for podcasting, not just one day. It’s not enough time. Or, podcast bi-weekly instead of weekly.

How do I want to feel in 2024?

2024 Income Goal:

Expenses Goal:

Take Home Pay:

IG following goal:

Email List goal:

Funnel Opt-ins Goal:

How will I get these leads? (Max: 3 sources)

Habits to replace in 2024:


About Nesha

Hey there! I’m Nesha, 11-year traveling entrepreneur and host of The Simple Business Show. I teach women how to build a $5-10K/month online service business working just 3 days a week, so they can have the financial and time freedom to live the life they dream of.

Looking for more ways I can help you? Here they are:

1:1 Coaching: Work with me on an intimate level to take your business from where it is to where you want it to go.

Group Coaching Program: The Simple Business Builder: Learn to build a $5-10K/month online business working 3 days a week.

Organize & Automate - Join 1200+ students and learn how to organize your entire online service-based business in just two weeks (on the side of your regular routine!) so you can stop stressing and fall back in love with your business.

Simple Sales School - Learn how to get a consistent flow of clients so you can build the income & financial freedom you desire.


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