How To Use Asana's Custom Fields & Task Dependencies

How To Use Asana's Custom Fields & Task Dependencies

Today, business systems pro Indigo Colton is here to teach you how to use Asana's custom fields and task dependencies to stay on top of your design projects!

Setting up a system to get your projects organized can be hard, but all you have to do is set aside some time to get it done. As Nike says, just do it. Today's post will help you see how to get started! 

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If you’ve read Nesha’s blog for a while, I’m sure that you’re familiar with Asana! But just in case you’re new to it, here is a very quick overview for you: Asana is a project management software that lets you keep track of your tasks, deadlines, and other pieces of the multiple projects I know you’re working on. You can easily collaborate with clients, team members, and business besties. They have an incredible free version, and an even more incredible paid version.

I personally use Asana to manage my entire life (business and personal!) because it works the same way that my brain does, and it makes working with my quickly-growing team a breeze. And you can use it with its most basic functions and be completely taken care of. But what happens when you want to dive further into what Asana is capable of?

5 Tech Hacks That Will Increase Productivity For Web & Graphic Designers

5 Tech Hacks That Will Increase Productivity For Web & Graphic Designers

I'm a sucker for tech hacks. I just love making business as easy as possible for myself and my clients. (You can learn how in previous blog posts like 5 reasons all freelancers should use a project management tool.)

Because of my love for automation and organization, I couldn't wait to share this guest post with you! This one is written by tech expert Kristen Smith. In it, she'll show you how to use autoresponders, time trackers and more to increase your productivity as a web or graphic designer. 

Like it or not, an element of creative genius will always be an essential part of your business. If social platforms like Instagram and Snapchat have taught us anything it’s the reality that no matter how stunning and meaningful the brand, creativity is unavoidable.

For those of us in the Web & Graphic Design field this need provides us a great opportunity to build our brand reputation and skills. Fact is, digital entrepreneurship and marketing is here to stay. Staying abreast of new trends and learning how to manage the workload will be imperative. 

The ability to think outside the box is just one of the things that I love about us creatives. We possess a unique insight that allows us to connect to website and graphic design elements in a way that expertly executes the vision of our clients. 

Building a portfolio that wins you the work you want

Building a portfolio that wins you the work you want

Does your portfolio attract the right kind of clients? Is your portfolio reflective of your current skill set, or is it outdated? These are questions I want you to consider as you read today's guest post by Hannah.

Hannah is part of Ditto, a creative design and branding agency based here in the UK, and her and the Ditto team have pah-lenty of experience in building a portfolio that attracts the right clients with the right budget. Read on to learn how they created such a successful, money-making, client-getting portfolio!

Nesha xo

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If there’s one thing that’s made winning business immeasurably easier for our branding agency, it’s been developing a portfolio that plays to our strengths and showcases our signature style.

People come to us at Ditto knowing exactly what to expect, and are much, much easier to convert into paying clients since they’ve seen a portfolio full of work that they already love. It gets them excited to work with us and fills them with confidence, overcoming much of the decision-halting anxiety that often plays a part when shopping for a designer (will they understand me? What if they show me something that I don’t like?).

It wasn’t always this way.

Around three years ago, we were a fairly generic design agency that undertook pretty much any work from anybody. We did branding projects, sure – but we’d also do plenty of one-off projects with tiny profit margins. Most of our clients were super-local; we’d design business cards, flyers – even bus timetables. We made money, but business was frustrating and getting clients on board felt like wading through treacle. Uphill. In a snowstorm.

7 courses that will drastically improve your web design business

7 courses that will drastically improve your web design business

I'm sure you've noticed by now that the blog world is going crazy about online courses. I'm right there in the middle of the hype. I LOVE online courses because they're an amazing way to gain new skills and learn from others. 

Online courses give you the opportunity to:

  • Gain new skills without having to go through a college/university course to get them. 
  • Learn from others who have been in your position and can show you how to grow from there. 
  • Learn at a fast pace instead of having to experiment and research everything yourself. 

There are millions of online courses out there for all kinds of people, but let's focus on courses that will specifically help web and graphic designers (like you and I) to grow or improve their businesses!

100 Blog Post Ideas For Web & Graphic Designers

100 Blog Post Ideas For Web & Graphic Designers

Blogging is a very powerful way of getting potential clients to visit your website, become familiar with you, and inquire about your services. 

The reason I started my business was because of my blog (you can read my story here). My business would have been a complete flop without it. A lot of my clients have even told me that the reason they decided to hire me instead of another designer was because my blog posts proved to them that I was trustworthy and knew what I was talking about. 

So, in a nutshell, your blog posts will:

  • Attract potential clients to your website
  • Show off your expertise and prove that you're trustworthy

A question that I often get asked when coaching designers is 'What should I blog about?!'

Because the majority of blog posts in our niche are about business, money and marketing, you may feel like you should blog about that. 

Stop right there. 

If you sell products, courses and coaching based around helping people grow their business and their income then go ahead and blog about those things. But not if you don't.

You're mainly selling design services, right? That means your blog posts should be centered around those services. Your posts need to attract potential clients who are interested in investing in design, so your posts should:

  • Educate potential clients on why investing in design is worth it and what it will do for their business
  • Showcase your skills
  • Show potential clients that you're an expert
  • Show potential clients that you're trustworthy

Brainstorming blog posts can take up quite a bit of time so I've done it for you! Below are a list of blog post ideas that web and graphic designers can feel free to use. These posts are centered around your skills, expertise and services. 

Happy writing! :)