3 myths about project management- BUSTED

3 myths about project management- BUSTED

At the moment, I'm guessing your projects look like this:

  • You and your clients communicate through back and forth emails in dozens of threads.
  • Your clients are constantly late with their feedback, delaying their project again and again.
  • They keep wanting to add more and more work to their project without expecting to pay extra for it.
  • They're usually late with payments, causing you to feel more and more stressed out.

If you resonated with any of that then you're in the right place.

The reason your projects are stressing you out is because you don't use a project management tool to manage them. 

A project management tool/app is a safe, secure space online where you and your clients can keep all files and conversations. Inside your PM tool you can create tasks, to do lists, deadlines and discussions. 

Now Available: The Freelance Marketing Plan

Now Available: The Freelance Marketing Plan

The one thing we creative entrepreneurs dread is having zero clients. 

Nada. No payments coming in, no work to keep us busy, no solution to the bills that loom over our heads.

This is an especially big fear for new freelancers or side hustlers who want to start freelancing full-time. They're used to their steady income each month, so the prospect of worrying about money when they begin freelancing scares them to death.

The fear of 0 clients also hits experienced business owners-- hard. When you've been working for yourself for years and suddenly hit a slow stage where clients are hard to come by, imposter syndrome sets in and you start to feel like you're not good enough to run a business.

3 ways to follow up with clients

3 ways to follow up with clients

Following up with clients in SO important. One of the very first clients I ever booked found me through Twitter but disappeared while we were discussing her project. I left it a week, followed up with an email, and guess what? She actually thanked me for checking in on her and she booked her project.

Sometimes potential clients haven’t disappeared because they don’t want to work with you; they’re just sitting on the fence, waiting to talk to their spouse about it, debating the investment, or they’ve just been too busy to reply.

A follow up is a gentle reminder that you’re still there to answer any questions they have and get the the project started. 

The no.1 reason you're not booking any clients

The no.1 reason you're not booking any clients

Is your business going through a slow stage? 

Maybe you've just started out, set up your website, created your packages, got yourself on social media aaaaand.... crickets. No one is inquiring about working with you. 

Or maybe you've been freelancing for a while and you've survived until now on referrals- but you suddenly have no clients booked for next month onward. Relying on referrals has always worked for you. How come it isn't working now??

I've been there; I know how you feel. 

You're worrying about how you're going to pay your bills next month.

You're looking at the freelancers around you and you're burning with envy because they're booked six months in advance and they seem like they're always in demand. What are they doing that you're not?

You're wondering if there's something wrong with your website, your services or your portfolio. You're thinking, 'Is there something that's putting clients off??'

There is one major reason why most freelancers struggle to find clients: they don't have a marketing plan.

3 reasons why freelancers need a marketing plan

3 reasons why freelancers need a marketing plan

When you first started your business, you were probably excited about the prospect of doing something you love every day, right? I know I was. In my dreams, I saw myself designing all day, every day. I saw myself working on pretty colour palettes and beautiful logos for hours at a time, totally lost in my creative work. 

In reality, I quickly realized that I'd only be designing 30% of the time. The other 70% of my time had to go on marketing and admin. 

But here's the thing: I didn't like marketing very much.

When I heard the word 'marketing', I thought of sleazy salesmen. I thought I'd have to brag about my work and badger people to hire me.

It just didn't feel right to me.